b. Firm A has a Return on Equity (ROE) equal to 24%, while firm B has an ROE of 15% during the same year. Both firms have a total debt ratio (D/V) equal to 0.8. Firm A has an asset turnover ratio of 0.9, while firm B has an asset turnover ratio equal to 0.4. Analyze the information.
Return on equity (ROE) is a measure of financial performance calculated by dividing net income by shareholders' equity. ROEs of 15–20% are generally considered good.
So, firm A has better ROE.
The debt ratio is defined as the ratio of total debt to total assets, expressed as a decimal or percentage. In general, many investors look for a company to have a debt ratio between 0.3 and 0.6.
So, both companies have too high debt ratio.
The asset turnover ratio measures the efficiency of a company's assets in generating revenue or sales. to calculate the asset turnover ratio, divide net sales or revenue by the average total assets.
So, firm A has better asset turnover ratio and as a result better overall activity.
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