Currently, the demand equation for necklaces is Q = 30 – 4P. The current price is $10 per necklace.
a. Is this the best price to charge in order to maximize revenues?
b. If $10 per necklace is not the best price, what is?
a). Demand Q=30-4P, rewrite it in form of P
P=7.5 - 0.25Q; find revenue
"Revenue=Price(P)\\times quantity (Q)"
"Revenue=(7.5 - 0.25Q)\\times Q=7.5Q - 0.25Q^2"
Marginal revenue=Marginal cost=0
Marginal revenue=7.5 - 0.5 Q=0
"\\cancel{0.5}Q=\\frac{7.5}{0.5}=15"
Substitute;
"P=7.5-(0.25\\times15)=3.75"
A price of $10 is more than $3.75 hence a good price to maximize revenue but not in the long term.
b). The best price to charge is $3.75 since it is at the optimal point.
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