In a market survey conducted to examine whether the choice of a brand is related to the income
levels of the consumers, a random sample of 400 consumers reveal the following:
Income level (per month) Brand 1 Brand 2 Brand 3 Total
<20000 93 72 75 240
20000-50000 50 35 37 122
>50000 12 15 11 38
Total 155 122 123 400
Test the association between income level and brand preference at 5% significant level.
(
Comments
Leave a comment