Marketing Answers

The impact of social class on its marketing strategy is something which Gap will need to understand as it is extensive. Demonstrate to Gap the salient marketing implications related to strategic intent. Use an example for each of the marketing implications to clarify each

Explain to Gap the great importance of gender, as it will influence Gap’s target market values and preferences. In your opinion, what is the difference between male and female consumers in terms of Gap’s products?

Discuss why you think that Generation Y is the most important segment of their market.

Should Gap categorise everyone I this market as ‘the youth’. Why or why not?

The CEO of your company asked you to explain “service blueprinting” to the board of

directors. Write a short report on this topic.

Sam has created a clothing line that sells at a local boutique. Short-sleeved shirts are $40, sweaters are $60, hats are $20, and accessories such as socks are $15. Give Sam two psychological strategies to use to improve his pricing and hopefully increase product sales.

Provide a paragraph each of a situation you personally experienced in which you:

a) found someone's communication to be particularly effective and powerful 

and

b) found someone's communication to be particularly poor, counter-productive, and ineffective.

Provide the context of the situation and what happened as a result of the communication. This could be your own communication or it could be that of someone you personally witnessed.

Indicate what you found useful and what you disagreed with and had questions about soft skills and body language in a paragraph each.

Describe your role in detail as Procurement and Purchasing Manager of Honda to ensure this product will be ready to launch 

In no more than 2 pages discuss how societies use YouTube for economic growth

How are marketing segmentation, targeting and positioning interrelated?